Harley-Davidson, Inc.

NYSE:HOG

30.2 (USD) • At close September 5, 2025
Overview | Financials

Numbers are in millions (except for per share data and ratios) USD.

2024202320222021202020192018201720162015201420132012201120102009200820072006200520042003200220012000199919981997199619951994199319921991199019891988198719861985
Revenue 5,186.8025,836.4785,755.135,336.3084,054.3775,361.7895,716.8755,647.2245,996.4585,995.4026,228.5085,899.8725,580.5065,311.7134,859.3364,781.9095,955.3845,726.8485,800.6865,342.2145,015.194,624.2744,090.973,406.7862,943.3462,452.92,0641,762.61,531.21,350.51,541.81,217.41,105.3939.9864.6791757.4685.4295.3287.5
Cost of Revenue 3,377.7063,654.6863,621.3813,436.2312,682.1923,440.2363,544.9833,452.5233,599.7533,518.2673,707.0773,561.4093,418.3843,335.783,021.7083,184.5683,784.0333,612.7483,567.8393,301.7153,115.6552,958.7082,673.1292,253.8151,979.5721,503.41,285.91,106.2985.9896.81,083.4823.3779.5683.5613.1576.9554.2503.1210.1209.7
Gross Profit 1,809.0962,181.7922,133.7491,900.0771,372.1851,921.5532,171.8922,194.7012,396.7052,477.1352,521.4312,338.4632,162.1221,975.9331,837.6281,597.3412,171.3512,114.12,232.8472,040.4991,899.5351,665.5661,417.8411,152.971963.774949.5778.1656.4545.3453.7458.4394.1325.8256.4251.5214.1203.2182.385.277.8
Gross Profit Ratio 0.3490.3740.3710.3560.3380.3580.380.3890.40.4130.4050.3960.3870.3720.3780.3340.3650.3690.3850.3820.3790.360.3470.3380.3270.3870.3770.3720.3560.3360.2970.3240.2950.2730.2910.2710.2680.2660.2890.271
Reseach & Development Expenses 0000000000000000000000000000000000000000
General & Administrative Expenses 0000000000000000000000000000000000000000
Selling & Marketing Expenses 0000000000000000000000000000000000000000
SG&A 1,145.2441,175.551,079.3381,051.5891,050.6271,199.0561,258.0981,180.1761,213.7941,220.0951,159.5021,124.7531,111.2321,060.9431,020.371979.3841,060.154900.708846.418762.108820.583774.05725.323625.13548.664447.5377.3328.6269.4234.2261.2267.3199.2165.1145.7127.6118.9110.860.157.4
Other Expenses 247.225227.158145.13325.049311.879166.889200.271132.444136.617101.34580.94660.00850.71485.023256.626421.87152.03-212.169-210.724-191.62-282.539723.643-190.184-134.66-99.862113.887.470.255.342.336.95729.422.622.4201815.69.17.5
Operating Expenses 1,392.4691,402.7081,224.4711,076.6381,362.5061,365.9451,458.3691,312.621,350.4111,321.441,240.4481,184.7611,161.9461,145.9661,276.9971,401.2551,112.184688.539635.694570.488538.0441,497.693535.139490.47448.802561.3464.7398.8324.7276.5298.1324.3228.6187.7168.1147.6136.9126.469.264.9
Operating Income 416.627779.084909.278823.4399.679555.608713.523882.0811,046.2941,155.6951,280.9831,153.7021,000.176829.967560.631196.0861,059.1671,425.5611,597.1531,470.0111,361.491167.873882.702662.501514.972388.2313.4257.6220.6177.2160.369.897.268.783.466.566.355.91612.9
Operating Income Ratio 0.080.1330.1580.1540.0020.1040.1250.1560.1740.1930.2060.1960.1790.1560.1150.0410.1780.2490.2750.2750.2710.0360.2160.1940.1750.1580.1520.1460.1440.1310.1040.0570.0880.0730.0960.0840.0880.0820.0540.045
Total Other Income Expenses Net 100.51187.79221.955-4.202-25.4091.807-26.894-18.242-22.383-5.5322.337-39.397-38.664-37.303-170.162-17.4266.75422.25827.08717.74817.995998.1623.12510.95433.58432.622.818.77-1.21.8-3.3-8.4-10.6-20.8-13.5-20.2-25-8.7-9.8
Income Before Tax 517.138866.876931.233819.237-15.73557.415686.629863.8391,023.9111,150.1631,283.321,114.305961.512792.664390.469178.661,065.9211,447.8191,624.241,487.7591,379.4861,166.035885.827673.455548.556420.8336.2276.3227.6176162.166.588.858.162.65346.130.97.33.1
Income Before Tax Ratio 0.10.1490.1620.154-0.0040.1040.120.1530.1710.1920.2060.1890.1720.1490.080.0370.1790.2530.280.2780.2750.2520.2170.1980.1860.1720.1630.1570.1490.130.1050.0550.080.0620.0720.0670.0610.0450.0250.011
Income Tax Expense 71.963171.83192.019169.213-17.028133.78155.178342.08331.747397.956438.709380.312337.587244.586130.8108.019381.686513.976581.087528.155489.72405.107305.61235.709200.843153.6122.7102.284.264.957.848.134.621.124.320.418.913.230.5
Net Income 455.357706.586741.408650.0241.298423.635531.451521.759692.164752.207844.611733.993623.925599.114146.545-55.116654.718933.8431,043.153959.604889.766760.928580.217437.746347.713267.2213.5174.1166112.5104.3-11.953.83738.336.227.217.74.32.6
Net Income Ratio 0.0880.1210.1290.12200.0790.0930.0920.1150.1250.1360.1240.1120.1130.03-0.0120.110.1630.180.180.1770.1650.1420.1280.1180.1090.1030.0990.1080.0830.068-0.010.0490.0390.0440.0460.0360.0260.0150.009
EPS 3.464.965.014.230.0092.73.213.033.853.713.93.32.752.570.63-0.242.83.753.943.423.022.521.921.451.150.880.70.570.550.380.34-0.0430.180.130.140.140.110.090.030.03
EPS Diluted 3.444.874.964.190.0082.683.193.023.833.693.883.282.722.550.62-0.242.793.743.933.4132.51.91.431.130.860.690.570.550.380.34-0.0430.180.130.140.140.110.090.030.03
EBITDA 708.5591,055.7751,114.411,015.394201.106821.03982.3761,117.0311,263.1361,360.3541,466.7821,326.6331,176.5231,018.338735.997446.6841,291.2181,856.0181,810.9221,675.7161,575.603364.7911,058.48815.562648.32502400.8327.8275.9219.5197.2126.8126.691.3105.886.584.371.525.120.4
EBITDA Ratio 0.1370.1810.1940.190.050.1530.1720.1980.2110.2270.2350.2250.2110.1920.1510.0930.2170.3240.3120.3140.3140.0790.2590.2390.220.2050.1940.1860.180.1630.1280.1040.1150.0970.1220.1090.1110.1040.0850.071